Become an Affiliate
Join the Milky Wins affiliate programme and grow your revenue with a straightforward, publisher-friendly partnership. We work with publishers, streamers, affiliates and marketing partners across the UK and Europe, providing clear commercial terms, practical support and tools that make campaign management simple. We aim to build lasting relationships based on transparency and reliable performance.
Programme purpose
Our affiliate programme is designed to connect motivated partners with a regulated online casino and sportsbook offering a wide selection of games and betting markets. We focus on driving quality player acquisition, improving lifetime value and ensuring compliant marketing activity that fits UK market expectations. Partners benefit from a single point of contact and an emphasis on predictable, trackable results.
Partnership benefits
- Flexible commercial models to suit publishers, streamers and site partners
- Dedicated partner management and regular performance reviews
- Localised marketing assets and landing pages tailored for UK players
- Timely partner payments and clear invoicing
- Access to creative sets, tracking links and reporting dashboards
Commission structure
We offer adaptable commission arrangements that match different traffic types and partner goals. Options include revenue share, CPA and hybrid deals, all negotiated to reflect channel quality and compliance. Exact terms are agreed during onboarding so partners can choose a model that suits their audience and growth plans.
Tracking and reporting
Transparency is central to our approach. Partners receive access to an online reporting portal with activity summaries for clicks, registrations, deposits and player value. We provide regular statements and clear attribution so you can measure campaign performance and optimise accordingly. If you require custom reporting, our team will discuss delivery and cadence during setup.
Marketing tools and support
We supply ready-to-use creatives, banners and deep links to help you start quickly. Our marketing support covers asset localisation, campaign advice and technical guidance for integrating tracking links. For high-volume partners we can coordinate bespoke landing pages and co-branded materials to improve conversion rates.
Long-term cooperation
When you partner with MilkyWins we focus on stability and growth. That means regular business reviews, scalable commercial terms as your traffic grows and a pragmatic approach to resolving issues. We prioritise fair, long-term deals and practical support so partners can build sustainable income streams while staying compliant with UK standards.